QBOOTH
Branding and interactive experience for a visionary startup
What we did
- Logo Design
- CGI
- IA & UX Design
- UI & Interaction Design
- Development
QBOOTH – full name QUIET BOOTH – are “phone booths” designed for shared areas like open space offices and co-workings. QBOOTH brings the comfort of privacy and the possibility to better concentrate without the disturbing effects of the shared-office environment. With this website, we responded to the client’s need for an official online presentation of his product and also prepared a redesign of the visual identity.
Challenge
The client wanted to briefly present the product’s key features and make it easy for potential customers to contact the company.
We chose to showcase the product with a strong visual focus, using a minimalistic design to help visitors better understand all the benefits of the booth. We divided the website into 5 parts, each presenting a key aspect of the product. All connected with a smooth animation. As the user scrolls down the website, he gradually discovers the product features uniquely visualised in 3D and 2D graphics.
Animations
For the presentation of the main highlights of the product, we chose a combination of 3D animation and 2D vector animation. The 3D graphics are animated on scroll using a JPG sprite, while most of the 2D animations are created with Lottie.
